Joe Reno, owner and lure designer at the Reno Bait Company, has some of the most imaginative paint patterns and finishes on his lures of any available anywhere. Now he’s added patterns that overlay a glow-in-the-dark body in his Shallow Diver stickbait line-up. Glow lures are a staple for salmon and trout in the Great Lakes, but somewhat unique in the walleye world.

I question why. I gave these “glow sticks” a workout on my annual foray to Lake Erie for the same reasons I use glow-lures back home for salmon and trout. We started our days early and were setting lines by the time the sun cracked the horizon.  We hit the glow-stick with a dose of UV light from a special flashlight and sent it out. It never stayed out for long.

 it stayed out most of the morning, even after the sun was high enough to light up the depths. We were there soon after the Memorial Weekend blow had muddied the Western Basin waters. The fish didn’t have to dive deep to avoid the bright sun. We ran the Reno Shallow Diver with no weight or diving aides early, then moved it to run a bit deeper using downriggers, Dipsey Divers or lead core where it remained a top producer under these cloudy-water conditions.  Check them out where ever Reno Baits are sold or at  

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